If Michelle Obama ran for Prez...

Beyond merely "announcing", she wouldn't have to say a word of substance. Her surrogates and the MSM would do it all for her. Black, Female, Liberal - the 2020 Trifecta. Anything Trump might say in contradiction to any policy would be flamed as racist for 3 news cycles. Mag covers, TV appearances, fawning "editorials" would flood the media everywhere creating a "world consensus". Any opposition would similarly be cast as racist and homophobic. Any organized activist opposition would see the inside of the Emergency Room.

OTOH, the O's have a damn cushy life. Why leave it to return to the DC Swamp and Maelstrom? Only HRC has been so virulently and pathologically power-mad to push it. But then... power corrupts...